Google has finally announced a beta of a new ad unit designed for responsive designed web pages. And this is the one that I’ve been waiting for. Well, you might be wondering why I say such thing and let me explain a bit before you will also use this ad unit to be placed in your blog.
There are instances when we cannot find the right fit for our blog using Adsense ad unit. The thing is we just allow our blog to look that way, though seem horrible as long as the ads are there. That should not be the case. As much as possible, the ads should fit on the page where it is placed but there are instances that you simply can’t.
You have now a choice whether to change your template or not and I assure you that that would cost you a lot of things to modify on your blog. The good news is that there is a responsive ad unit for Adsense that will adjust instantly to fit to your blog.
In the past, Google said you can modify your ad code to make it work for responsive design web pages, but now, you have the option of using a native AdSense ad unit specifically for responsive design web pages.
What is Responsive ads?Responsive web design allows you to dynamically control the presentation of your website according to the properties of the screen/device that it’s being viewed on. By using a responsive ad unit, you can control the size of the ads on your page
Responsive ad units use the new asynchronous ad code. With the asynchronous ad code, you can set the size of the ad code directly via Cascading Style Sheets (CSS), which allows you to dynamically specify the size of the ad that will be served
To access this, go to your AdSense console, login and create a new ad unit. Then from the drop down of ad sizes, select "Responsive ad unit (BETA)." Yes, Google warns this is a beta.